EXCLUSIVE COLLAB

THE GOBBLER

One clear spring day in 2018, Fleet Feet's Marketing Director said to Brooks, "There's no shoe for the largest running day of the year, you should fix that." AND BOOM. The first-ever collaboration on this scale. A year-long effort across departments and companies, everything from mood to CADs, shoots to social and marketing materials that included a serving tray and Rockwell-esque runners poster.

A-TEAM UNITE

These are the times when design doesn't feel like work at all. Start with barking "No goofy turkeys, think Ikko Tanaka and Paul Rand wanted to make sportsball jerseys. In the fall. For runners!" Pair an open door of a beloved footwear brand to our talented in-house team, and we earned some funky fresh kicks!